Our process and Our Brand
- Ira Singer
- Aug 1, 2018
- 1 min read
It all begins with a process....
It continues with our brand....
A Brand DNA is the starting point from which all other communications and strategies come.
The DNA of the brand should:
Reflect your core values
Answer the question, “Why Mosaic?”[if ppt]
Be the framework for all internal and external communications
Our brand was developed to reflect the desired beliefs of our team members and customers and motivate their actions.
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